Michael de Graaf is a Retail Space and display designer based in Sydney, Australia.

Specialist in retail display, store design and brand identity curation. A problem solver. Expertise in design, project management, leadership, creative concepts and execution. A passion and drive to consistently bring innovative ideas that strengthen brands within high level projects.

A focus on visual merchandising, display design, allocation, procurement, and full store and fixture design. A history working with a multi brand youth retailers, it is all about genuine partnership and collaboration where brand and identity is key.